Beauty brands are not shying away and embracing the cherry beauty with Glossier’s black cherry collection ... trend by transforming their hair into cherry red and posting tutorials on how ...

But when I came across the viral ‘cherry cola’ hair trend ... I didn’t want bright red hair, but this shade seemed to suit dark hair and olive undertones, making it the perfect middle ...

It offers a gorgeous twist on cherry red hair: it’s incredibly warm, sultry and textured, which is why it has such a long-standing appeal. After all, black forest berry hair isn’t just for autumn.