Colgate-Palmolive's lawsuit against Chattem and Johnson & Johnson, for trademark infringement over the word "Total" in Chattem's branding of Act mouthwash, is equal parts delusion and intrigue.

Colgate Total has been available to treat plaque and gingivitis for 17 years, and these problems are more pervasive than most people think. Seventy five percent of Americans face gum disease.

Total is safe, Colgate says, citing the rigorous Food and Drug Administration process that led to the toothpaste’s 1997 approval as an over-the-counter drug. A closer look at that application ...

After reporting earlier this week about some disturbing information about a component of Colgate Total, Bloomberg is now reporting that some toothpaste buyers are choosing brands other ...

A chemical called triclosan, which is used in Colgate Total toothpaste, is said to be linked with cancer cell growth. The chemical is also found in furniture, clothing, kitchenware and toys.

Nearly a year after the $100 million launch of Colgate Total toothpaste, the Colgate plant in Clarksville is reaping the benefits in the form of increased productivity. The plant, which produces ...

Colgate Total toothpaste contains an antibacterial ingredient called triclosan. As we recently reported, a Bloomberg News story raised concerns over the potentially harmful effects of the chemical.

Combining scientific innovation with clinically proven results, the newly reformulated toothpaste, innovative toothbrush and mouthwash are 15x more effective at fighting the root cause of many ...

Now, you can maintain the dentist clean feeling everyday. Colgate Total Professional Clean, the newest Colgate Total variant, gives you and your pearly whites that polished, squeaky-clean ...

Colgate-Palmolive Hong Kong has launched the second instalment of its campaign for Colgate Total called “Made for Greatness”, featuring expert survivalist Megan Hine to highlight the new ...

After reporting earlier this week about some disturbing information about a component of Colgate Total, Bloomberg is now reporting that some toothpaste buyers are choosing brands other ...

Colgate Total® Sets a New Standard in Comprehensive Oral Care with the Launch of the Active Prevention System The Colgate Total® Active Prevention System represents the next evolution in oral health, ...